WBRC is 121 years young this year. As we travel in our communities in Maine, Florida, and beyond, it’s an honor to see examples of our firm’s design work – some going back over 100 years. Like many legacy A/E design firms, WBRC went through many name changes as partners joined or departed. Here is a brief history of WBRC’s name changes and branch openings.
1902 Thomas & Crowell Founded
Two former engineering classmates from University of Maine class of 1898 gain some experience and AIA certification in Boston, then move to Bangor to start their own design firm.
During their first year in business, these two 26-year-old architects designed three schools, three churches, seven homes, a hotel, a store, and two apartment buildings, among other projects. John F. Thomas returned to Boston in 1905; C. Parker Crowell went on to lead the firm for the next 54 years, retiring at age 80.
1906 C. Parker Crowell Established
After John F. Thomas departs, Crowell renames his business and hires Walter Lancaster. When the Great Fire of 1911 took out most of downtown Bangor, Crowell designs several of its new buildings, including the Kirstein Block, where WBRC’s headquarters is today.
1919 Crowell & Lancaster Established
Walter Lancaster becomes a partner and spends the next 37 years working with C. Parker Crowell on hundreds of buildings, including 44 buildings on the University of Maine campus in Orono. Lancaster, like Crowell, will work at the firm until age 80.
1952 Crowell, Lancaster & Higgins Established
Ambrose Higgins, son of architect E. Leander Higgins, visits his father’s friends Crowell and Lancaster, and is invited to join the firm. In addition to being Maine’s third licensed architect, he is elected to the American Institute of Interior Designers. Gertrud Ebbeson, one of the first women to earn a degree in architecture from MIT, joins the firm the same year.
1956 Crowell, Lancaster, Higgins & Webster Established
Edwin Webster, a civil engineer, was recruited from a respected local competitor, Eaton W. Tarbell. Webster became a partner the same year C. Parker Crowell retired, with over 1,000 buildings to Crowell’s credit. In 1957, a high school student name Skip Day begins his climb from print boy to principal.
1968 Higgins, Webster and Lloyd Established
George Lloyd joins the firm for two short but productive years, designing a college dorm, a Catholic church, and a local YMCA during his tenure.
1970 Higgins, Webster and Associates Established
After George Lloyd leaves the company, Higgins and Webster know they need to plan their succession. Ambrose Higgin’s death in 1971 makes it even more urgent. Fortunately, three talented architects were ready to assume leadership roles.
1971 Higgins, Webster and Partners Established
As the new sole owner, Ed Webster approaches three architects on his team, Gertrud Ebbeson, Herb “Skip” Day, and newcomer Alan Baldwin, with an offer of ownership. All three accept, and “associates” became partners. Gertrud is one of the first female A/E firm principals in the state of Maine. That same year, Webster proves his mettle by becoming a licensed architect as well as an engineer.
1974 Webster / Ebbeson / Baldwin / Day Established
Wishing to give all its owners recognition, the firm name is changed to Webster / Ebbeson / Baldwin / Day in 1974.
1978 Webster / Baldwin / Day / Rohman Established
After Gertrud Ebbeson retires, a civil engineer named John Rohman is offered an ownership position. Rohman would go on to serve the firm 38 more years, 20 of them as its CEO. Like many of his predecessors, John Rohman stays highly involved in community service. He also keeps another firm tradition, gaining a second professional expertise. His is Interior Design.
1987 Webster / Baldwin / Rohman / Day / Czarniecki Established
The firm’s longest name also ends with the toughest name to pronounce: Czarniecki. (Pronounced CHAR-neh-key), after architect Mike Czarniecki, who had become a partner in 1981. Though Ed Webster had retired in 1987, his name had too much brand cache to remove from the firm’s moniker.
1989 WBRC Architects Engineers Established
For its 10th name change, the owners of Webster, Baldwin, Rohman and Czarniecki (with Al Bromley and Steve Rich now principals) decided to shorten the firm’s name to just initials: WBRC Architects Engineers.
It’s probably for the best. If we had kept up the last name tradition, the firm’s name today would be Whitney / Frank / Bolduc / Brody / Borrelli / Adcock / Kowal / Johanning / Monroe / Ward / Laplant / Boothe / Johnson!
2002 WBRC’s Florida Branch Established
Principal Doug Whitney expresses interest moving to a warmer climate. Rather than lose this gifted and prolific architect, his partners ask him to found a WBRC branch in the Florida location of his choice. He chose greater Sarasota, a beautiful and economically vital area on the state’s Gulf Coast. Doug and his team set up shop in Lakewood Ranch, one of the country’s most popular and fastest growing master planned communities.
2007 WBRC’s Portland, Maine Branch Established
With much of Maine’s economic development happening in the southern part of the state, a branch office in Portland seemed a prudent step. WBRC’s Portland location soon proves essential when the firm landed one of largest jobs in its history, the renovation and expansion what is now Cross Insurance Arena. WBRC’s Portland branch allows the firm to efficiently provide solutions to clients in neighboring states, as well as continuing to serve the great state of Maine.
2020 WBRC Maryland and Michigan Offices Open
WBRC opened branch offices in Maryland and Michigan to better serve clients with facilities nationwide, including the VA and USPS. We also joined much of the world in perfecting the art of working remotely during the COVID pandemic.
2022 WBRC Rebrand & 120th Anniversary
In early 2022, WBRC went through a rebrand. WBRC Architects Engineers officially became WBRC Inc. This change reflects the diversity of our disciplines, which also include interior design and landscape architecture. The name WBRC is also shorter and, with our distinctive new logo, easier to read. The brand refresh came at a very important time in the firm’s history, its 120th anniversary!
2023 New WBRC Leadership
WBRC has always been a firm where talented, skilled professionals can grow into key leadership roles. In 2023, Ray Bolduc was named WBRC’s new President & CEO. Rob Frank is now WBRC Board Chair, with Doug Whitney serving as Chair Emeritus. New directors have also been named for our Education Studio, Healthcare Studio, and Portland Region — all promoted from within. Do you know of someone who wants to be part of a company with a rich history and a bright future? Let them know WBRC is always looking for future leaders to join our team!